Àurea Rodriguez

Director of the business innovation


She is the Director of the business innovation unit in ACCIÓ. They are in charge of promoting a favourable business environment for Catalan companies to innovate, grow and connect with skilled people, technology centres and support organisations within and across regions to accelerate the growth of Catalan companies’ innovation assets and to integrate them into global value chains.

She has been always tightly related with research and innovation leading different responsibilities in the management of organizations with a scientific and technological base including different companies and research and technology centres. In the last years, she was also the Head of Corporate Development unit in Eurecat -the technology centre of Catalonia- in charge of the merges, strategic projects and technology partnerships with the innovation system stakeholders. She strongly believe that knowledge, collaboration and innovation has to be our new DNA.


Competitive cities versus liveable cities

We will start the session by explaining briefly how Barcelona has evolved into one of the most renowned Smart Cities in the world, and which of the projects seem to be working versus the numerous hurdles Barcelona has encountered in the process. Then, we would like to encourage participation of the attendees with some questions that can be summarized as follows:

  1. Is it compatible to facilitate mobility with quality of life and sustainability?
  2. What are the changes in our cities that condition the mobility model?
  3. Do these changes take us towards more sustainable or towards more competitive cities?
More details about this session
Tuesday 22 October

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