Marian de Vries

Architect and Urban Designer

Marian de Vries graduated as an architect and urban designer at Eindhoven University of Technology (TU/e) in 2001. Always been fascinated by the crossroads of landscape, urbanism and architecture, in 2003 she joined the multi-disciplinary design office Buro Lubbers. Here she designs and manages projects on different scale levels, in the city and countryside, for public and private partners. Her projects show a keen balance between craftsmanship and innovation, feasibility and creativity. Meanwhile, she is also tutoring at TU/e on climate adaption, as well as publishing and lecturing on several other topics.

In 2013 she founded Atelier Buitenkansen, a design and research lab focusing on transformations in rural areas. This platform unites different parties and stakeholders in co-operative tasks and solutions for a sustainable rural future. It aims to add value in often complex areas by strengthening spatial and social, economic and ecological opportunities. Nature, agriculture, leisure and creative activities as well as the quality of rural life may all benefit by combining forces. The case study HennepHub, set up in the framework of the competition Brood & Spelen, is a smart example of this joint strategy. By growing hemp fibre the innovative concept improves and develops chances both for soil, farmer and the province of Brabant. Projects like these often end up in a desk drawer, yet they still have the potential for development. How to bring them to the next level?

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How Innovative! What’s Next??

The paradox of (un)limited food supplies

Co-creation with designers can definitely create breakthroughs. But a breakthrough does not make a business. In the Netherlands, we have already known a series of innovation programs in which designers were brought in contact with i.e. farmers. These programs often offer guidance, finances and publicity for the parties working together.

Interactive work session.

More details about this session
Tuesday 22 October
10:45-12.15
Location:
Meierijstad

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